Join Tim Turner, iQ Engage program manager at TownNews, and Tim McDonough, manager of client strategy at Lotame, as they show you how TownNews and Lotame can help you improve ad targeting, and make more money with your in-house (first-party) data.

Topics included:

  • Using your own proprietary audience data to maximize advertising revenue
  • Augmenting your in-house data with third-party audience data to unlock new ad targeting opportunities
  • Expanding your advertisers’ reach with look-alike modeling
  • . . . and much more!

Ready to get started? Watch it today!

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