With this week's Flex Templates software release, we are adding the ability to monetize the infinity scroll area by including an ad position. Infinity scroll blocks are a great, mobile-friendly way to show more content where users are particularly engaged—without adding a lot of bloat or extra code to a page.

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In the block settings, there is a new property group for "DFP Settings." In this area, choose the DFP ad unit name and the ad interval or the number of stories to show between ads.

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Then, when viewed on the front end, users see a scrolling list of stories with an ad every designated number of stories.

Usually ads will be 300x250 to accommodate grid options. However, if you have a 3-column grid placed into a smaller sized region, the ad will likely not display here.

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NOTES:

  • The infinity action is disabled when viewing the block in the BLOX CMS Block Editor admin interface.
  • An ad will not be displayed if it is bigger than the space allowed.
  • Available only on Flex Templates.
  • Google DFP is the only supported ad platform.

Read this week's release notes here.